Digital Marketing for Business

Facebook Ads

What is Facebook Ads?

Facebook Ads is the advertising system of Facebook, with which you can promote your Facebook Page for Companies, Online Store, Event or Application and only pay for the clicks received.

Why bet on a Facebook Ads?

I would say that 99% of B2C businesses will achieve good results by advertising on Facebook or Instagram if their public really uses these two social networks. It is important to keep in mind that not all Internet users use social networks, some only access the Internet to read news, consume content according to their needs and use e-mail.

Types of Campaigns

Web Traffic Campaign
Interaction Campaign with Post
Campaign Using Dark Post
Video Visualization Campaign
Conversions Campaign
Potential Clients Campaign
Instagram Campaign Feed and Stories
Messenger Campaign
Retargeting campaign

Benefits of Facebook Ads

Segmenting great detail

Very economical

Absolute viralization

How does Facebook Ads work?

Well, Facebook Ads works in a similar way to Google AdWords. You must first make the campaign, make the ad groups and finally create the ads. These can be text, graphics or videos and can be displayed both in the news section and column on the right in computers, as in the news section of mobile phones.